About ESOTERIC
ESOTERIC Detail Offers Professional Detailing Services in New Albany, Ohio
ESOTERIC® Detail of New Albany, Ohio (a suburb of Columbus, Ohio) was created for owners of fine automobiles who share the same passion for the art and beauty of cars that we do. It is this passion and appreciation for esoteric autos that inspire us to create some of the most beautiful and well-preserved vehicles not only in Central Ohio, but also throughout the U.S. We offer comprehensive yet flexible detailing, protection, and customization services to suit our clients’ needs, and we do it with unequaled quality, passion, and professionalism.
Our clients view detailing and customization not just as an advanced skill, but a true art form that is understood and practiced only by a select few. And since it is art, only the finest products and equipment are used in conjunction with precision and the best techniques to perfect your car’s finish and bring out the purest gloss and reflection.
The transformation that ESOTERIC® will put your prized possession through will be nothing short of spectacular regardless of the service level that you choose. We treat every single vehicle as if it were our own, and our desire to achieve perfection is applied during every session.
Whether you are interested in a restorative level of detailing, looking to restore the original paint on your classic Muscle Car, or you simply wish to preserve and protect the finish on your Daily Driver, ESOTERIC® will meet your goals and expectations with passion, precision, and perfection! We look forward to exceeding your expectations…
Todd Cooperider,
Founder and Detailing Enthusiast
Meet the Team
From detailing work, paint protection film installation, tint, education, marketing, and beyond, our team is always growing to exceed the demands of a top automotive company.
Join ESOTERIC
We are always on the lookout for talented individuals to join ESOTERIC! Please submit your information and resume on the career page.
Common Questions Regarding Detailing
What is Detailing?
Why Have My Vehicle Detailed?
Protect your investment: This directly relates to increased value. Let’s face it; most vehicles depreciate rapidly, especially when they’re neglected. Protect your investment by having it properly maintained by a premium service offered by Esoteric Auto Detail. If you were investing $50,000 in the stock market, you would want to hire an experienced money manager with a track record of proven success to handle your account and maximize your return on investment. When you drive that new expensive vehicle off of the lot, you know that it will immediately lose value. So to get the most return on your investment, it is wise to have the appearance professionally maintained to retain as much value as possible.
Project a professional image: The condition of the vehicles we drive says a lot about the type of person we are. It’s no different than how we care for our houses, our landscaping, or our appearances. Beautifully prepared cars project confidence, professionalism, and makes us feel good when driving (or admiring) them!
What are Swirls? What Causes Them and How Do You Correct Them?
While there are many causes of swirls, the biggest culprit is improper washing and drying techniques. They can be avoided for the most part once you learn how to properly wash and dry a vehicle, as well as which materials to use. One trip to the automatic car wash (also referred to as swirl-o-matics), or a quick wipe down with the wrong kind of towel can quickly destroy 15 hours of machine polishing. Even if the local car wash or dealership offers a hand-wash, it doesn’t mean that they are using proper methods or materials, and in many cases can do more harm than good. It is very important to us that we educate our clients on how to maintain the new finish we have just provided. We will spend time on education after the service is complete, and even provide a detailed set of care instructions to help you maintain a clean and swirl-free finish.
The only way to properly and permanently correct swirls and other light defects are to level and refine the finish with either a rotary or random orbital polisher (we use both) combined with a variety of abrasive polishes. If the defects are moderate to heavy, it will first require a leveling of the surface through more aggressive compounds, followed by finely polishing or jeweling with a finer combination of polishes and pads to bring out the absolute best in clarity, depth, and shine. The defects are corrected by actually removing an extremely small amount of clear coat and creating a perfectly level surface. This process takes time and advanced skills and will yield amazing, and permanent results.
A “quick fix” that is commonly used by many re-sellers and inexpensive detailing services is to apply glazes that use fillers to temporarily hide the defects. The car may look good, but it will return back to normal after just a few weeks. We only use body shop safe polishes that have no silicone or fillers.
Do You Only Work on Exotics?
Do New Cars Require Detailing?
Secondly, you should start with proper surface preservation and protection when the vehicle is brand new. These are services that the factory or dealer simply can’t provide. Why not ensure that your vehicle remains beautiful as the day you bought it, and stays protected from the elements into the future?
Why Esoteric Auto Detail?
We are continuously researching the latest products and techniques, and networking with the absolute best detailers in the country to ensure that our detailing knowledge and skills are always improving. The fact that I write a comprehensive collection of detailing how-to articles and product reviews to educate other detailers and enthusiasts alike should be a strong testament to the knowledge and skills I have acquired, along with the high level I have risen to within the detailing community.
We work on a limited amount of automobiles so that we can focus on each vehicle and customer’s specific needs, and take the proper amount of time to get the job done right. The boutique level of services and skills that we provide simply cannot be achieved by volume-based detail shops.
Esoteric Auto Detail was established for those looking for the absolute best detailing and paint reconditioning services available.
Can I Hire Esoteric to Travel to Me?
Does Esoteric Offer Training or Consulting Services?
Yes. We can visit your dealership, body shop, detailing studio, or manufacturing facility; analyze your operations, and make recommendations for tools, products, and processes related to detailing and paint restoration. We can also conduct training sessions one-on-one, or in groups. Please contact us to discuss your individual needs.