News, notes and trends
from the automotive frontline
If it is interesting to us, we think it will be interesting to you.
ESOTERIC Named Ohio XPEL Dealer of the Year for 2023!
ESOTERIC Fine Auto Finishing Awarded 2023 XPEL Dealer of the Year for Ohio As the premier installer of XPEL Paint Protection Film in Ohio, ESOTERIC was once again recognized by the manufacturer for excellence in sales & installation of their industry-leading Paint...
Self Healing PPF – Does Ceramic Coating Matter?
At ESOTERIC, we believe the best defense is a great offense, which is why our PPF process begins with precise application and finishes with rigorous quality control, always prioritizing the integrity of your vehicle. A common question ESOTERIC has received about PPF...
Winter Service Offer
Now is the best time to protect your daily driver from the perils of winter, or your weekend car so you will be ready to roll in Spring. Take advantage of our exclusive promotions by booking select services and enjoying complimentary upgrades.Schedule Full Front End...
Best Detailing Gifts Holiday 2023
The holiday season is upon us, and as we gather around the tree, there's a special surprise waiting for all the automotive enthusiasts out there. Santa himself has taken time off from his sleigh duties to handpick the absolute best detailing gifts from ESOTERIC,...
Sema 2023 Recap
SEMA 2023 has concluded and representatives from ESOTERIC were in attendance! We shared all things KAMIKAZE-Collection at the booth and took in the thousands of vendors and displays showcasing everything imaginable in the automotive aftermarket industry. Joining with...
Cybertruck In Ohio
Tesla Cybertruck Spotted in Ohio The long-awaited Cybertruck has been spotted across the country on flatbed trailers. In Ohio, the apparent NHTSA crash test units were photographed on 71-N. If there is one thing that you can tell, it is that it is a fingerprint...
Glorious Water Beading Footage | Ceramic Coating
Relax and enjoy this water-beading video created from video footage we have taken over the past few years... Water Beading Video Various ceramic coating and maintenance sealant products can produce incredible water beading on the body panels and wheels of a vehicle....
ESOTERIC Summer ’23 Update
ESOTERIC Update Video Summer is flying by and many projects are underway at ESOTERIC, including this loaded Z06! Todd Cooperider shares a mid-year update and tips to schedule your vehicle before it arrives. Watch below...Z06 Services Detailed Paint Correction Paint...
2023 Chevrolet Corvette Z06
"Ferrari wearing a Chevy badge…Straight exotic. Loud. Pure awesomeness" - ESOTERIC Founder Todd Cooperider after being taken for a ride in Chevrolet's latest Z06 Corvette Having had extensive experience with Ferraris (the F40, LaFerrari Aperta & Enzo being some of...
2023 Porsche GT3 Touring: Any Colour You Like…
If you're familiar with the Porsche Car Configurator you're probably well aware of the myriad of options available when building your Porsche vehicle. If you're not familiar with it, we dare you to give it a try and *not* fall down the rabbit hole of available choices...
Deliriously Beautiful: The 2023 Aston Martin V12 Vantage
Gloriously proportioned with a curvaceous body belying a viciously potent soul, this 1 of 333, 690hp twin-turbo V12 Vantage arrived at our studio recently, ready to receive our New Car Prep, full Paint Protection Film and Infinite Warranty Ceramic Coating services....
Lamborghini Aventador Ultimae Roadster: The End of an Era
Do not go gentle into that good night...Rage, rage against the dying of the light. - Dylan Thomas While there is nothing gentle about a naturally-aspirated V12 howling at full-send, rage might just adequately describe the vehicular intentions of Lamborghini with their...