Detailing News
The latest detailing news & articles from ESOTERIC.
Cybertruck In Ohio
Tesla Cybertruck Spotted in Ohio The long-awaited Cybertruck has been spotted across the country on flatbed trailers. In Ohio, the apparent NHTSA crash test units were photographed on 71-N. If there is one thing that you can tell, it is that it is a fingerprint...
Glorious Water Beading Footage | Ceramic Coating
Relax and enjoy this water-beading video created from video footage we have taken over the past few years... Water Beading Video Various ceramic coating and maintenance sealant products can produce incredible water beading on the body panels and wheels of a vehicle....
ESOTERIC Summer ’23 Update
ESOTERIC Update Video Summer is flying by and many projects are underway at ESOTERIC, including this loaded Z06! Todd Cooperider shares a mid-year update and tips to schedule your vehicle before it arrives. Watch below...Z06 Services Detailed Paint Correction Paint...
2023 Chevrolet Corvette Z06
"Ferrari wearing a Chevy badge…Straight exotic. Loud. Pure awesomeness" - ESOTERIC Founder Todd Cooperider after being taken for a ride in Chevrolet's latest Z06 Corvette Having had extensive experience with Ferraris (the F40, LaFerrari Aperta & Enzo being some of...
2023 Porsche GT3 Touring: Any Colour You Like…
If you're familiar with the Porsche Car Configurator you're probably well aware of the myriad of options available when building your Porsche vehicle. If you're not familiar with it, we dare you to give it a try and *not* fall down the rabbit hole of available choices...
Deliriously Beautiful: The 2023 Aston Martin V12 Vantage
Gloriously proportioned with a curvaceous body belying a viciously potent soul, this 1 of 333, 690hp twin-turbo V12 Vantage arrived at our studio recently, ready to receive our New Car Prep, full Paint Protection Film and Infinite Warranty Ceramic Coating services....
Lamborghini Aventador Ultimae Roadster: The End of an Era
Do not go gentle into that good night...Rage, rage against the dying of the light. - Dylan Thomas While there is nothing gentle about a naturally-aspirated V12 howling at full-send, rage might just adequately describe the vehicular intentions of Lamborghini with their...
ESOTERIC at SEMA 2022
'The SEMA Show' - For an auto enthusiast these words mark one of the premier events of the year, especially for those who view a stock vehicle on a dealer lot as a mere canvas for a greater masterpiece. The annual gathering & exhibition of the finest that...
2022 Ferrari 812 GTS
Patience and anticipation are indeed strange bedfellows; the patience required to reach a given destination or event is often eroded by the anticipation of the arrival. “Patience is a virtue”, “Good things come to those who wait!” and similar are but trite cliches for...
Gyeon G-DAYS 2022
Barring the unusual exception, the prospect of attending vendor conferences is often anything but exciting; bland dinners, tiresome speeches, buzzwords being bandied about in a criminally irresponsible manner...an endurance test at best. Fortunately for Todd, Gyeon...
A Resplendent Rivian Transformed With Satin PPF!
Shine, shimmer, luster, sparkle, gleam...in our world as detailers, those words are merely different combinations of letters that are all to used describe the Holy Grail of exterior appearance, that being GLOSS. A warehouse full of products designed to enhance...
2022 Lucid Air Grand Touring Edition
Initially focused on supplying batteries and electric powertrains to other EV (Electric Vehicle) manufacturers, Lucid Motors morphed into a vehicle manufacturer with the intention of developing and building high performance luxury EV's. Delivering their first customer...
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