The Ultimate Balance of Performance and Style

HRE Wheels have long positioned themselves as the aftermarket wheel to own. Because they have become such a status-symbol brand, people may forget that the company was built on developing wheels with a very high level of engineering and R&D and that no other wheel manufacturer comes close to creating such a technologically advanced performance product…

With the efforts that HRE Wheels has put into the engineering aspect of their performance wheels, they have managed to create a brand identity that parallels the most highly respected and sought-after status-symbol brands we have in today’s society. Think of HRE in terms of Rolex, Louis Vuitton, and Ferrari…these are the brands that people want, and the brands that competitive companies desire to be.

All HRE wheels are engineered to minimize unsprung mass and rotational inertia for optimal acceleration, handling, and braking performance. Each wheel is built-to-order, and there are nearly infinite fitment, color and finish options available for the ultimate custom-tailored wheel buying experience.

HRE designs, engineers and manufactures 3-piece and 1-piece forged aluminum alloy wheels for Racing, Performance & Luxury cars and SUVs in their San Diego, California-based, TÜV-approved facility. HRE’s built-to-order wheelsets offer a customized choice of offsets, widths, and finishes, resulting in a uniquely personal style and performance solution for each customer’s application. HRE wheels are sold through select high-end car dealerships, specialty retailers, and performance companies worldwide.

ESOTERIC has always represented the highest level of services, products, and professionalism, which made the decision very easy to add HRE to our expanding business model since their philosophies and market position parallels ours. For decades now, HRE has always represented the pinnacle of wheel technologies, design, and manufacturing, and they are by far the most highly respected and desired wheel company in the business.