News, notes and trends
from the automotive frontline
If it is interesting to us, we think it will be interesting to you.
The Best UV Protection For Your Vehicle’s Interior
"How should I protect my interior from the sun?" is a regular question we get asked here at ESOTERIC. Newer interior detailing products are much safer and effective than in the past, and most contain some sort of UV protection. However, if you are really looking to...
New C8 Corvette Detailing Section
The 2020 C8 Corvette brings mid-engine exotic flair to the masses and it starts at under $60k! While we aren't forgetting the mid-engine Fiero that ended production in 1988, some may wish to forget that one! Sporting all-new bodywork and interior, the C8 has seriously...
COVID-19 Update
To: ESOTERIC Customers and Business Partners Re: COVID-19 Update, March 23, 2020 We remain open for business per the state directive. In this quickly changing environment, we are currently faced with we wanted to keep in contact with our customers and partners to...
C8 Corvette Detailing Begins at ESOTERIC
Fresh off the truck at Lash Chevrolet! This C8 Corvette is headed to our detail studio for complete protection, perfection, and customization services. ESOTERIC is the premier Corvette detailing specialist in central Ohio and nationwide. For over a decade, we...
ESOTERIC is Now the Official POLISHANGEL Distributor in the US
ESOTERIC is excited to share detailing news regarding the POLISHANGEL product line. POLISHANGEL detailing products from Germany have been offered by ESOTERIC for several years, and we are happy to announce that we are now the exclusive distributors for the USA! Watch...
Detailing Education FAQ – Why Pay For Detail Training?
Since the start of our detail training classes, we have helped students from over a dozen countries improve their detailing skillset. From high-level paint correction to how to price your services, there is a wide range of topics we cover when you take a course at...
Live Q&A With ESOTERIC and GYEON USA
Jeff McEachran, National Brand Manager of GYEON USA, recently visited ESOTERIC and to record product videos and share information on upcoming detailing products! He sat down with Todd Cooperider to take questions, and to discuss everything from the history of GYEON to...
Ferrari F40 Restorative Detail
Note: This article was originally published a decade ago. While much of this information is still relevant today, tools and techniques have changed. Please contact us with any Ferrari-specific questions! Ferrari F40: 60 Hour Restorative Detail by ESOTERIC Very few...
Road to 1 Million – FAQ Interview With Ed Bolian
How did Ed Bolian stumble into creating automotive videos? Watch our interview and Q&A session when he visited ESOTERIC Detail to pick up his Ferrari Scuderia...
ESOTERIC Detail Studio Tour 2020
2019 was an incredible year for ESOTERIC and we are blasting into 2020 with 4 million video views on YouTube! Thank you to all of our customers, viewers, friends, and partners that have been part of our detailing journey so far. We have put together a video of a quick...
150 Hour Detail – Can We Save This Ferrari?
If you are following our Ferrari series with Ed Bolian of VINwiki, you knew it was not going to be a small task to get the car back into shape! From beat-up paint to abused carbon fiber, every panel has issues that needed to be addressed. We produced a recap video of...
Ed Bolian Ferrari Scuderia Finished Photo Galleries
The Ferrari Scuderia project is complete! The multi-month reconditioning wrapped up with an event at our detailing studio in New Albany, Ohio. Ed Bolian of VINwiki was in attendance to see the results in-person! After the initial walk-around was complete hundreds of...